#River121
Following the success of River Plate's rebranding campaign, the Argentine football club aimed to celebrate its 121st anniversary. For this special occasion, we worked together to create a video featuring the most memorable moments, matches and players from all these years.
The goal was to honour the history of the club but emphasizing the future. To achieve this, although some shots were especially made for this video (such as the opening drone scene), most of the footage was sourced from the Museo River, the club's historical archive.
On Instagram, the #River121 video amassed over a million views in its first 24 hours.
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Project
#River121 //
Club Atlético River Plate
Role
Video Editor +
Motion Graphics Designer
Release Date
May, 2022
